An optometry practice located in Fishers, Indiana, within a Target retail store, offers eye exams, eyewear (including glasses and contact lenses), and other vision care services. This business model provides convenient access to eye care for residents, combining routine shopping with healthcare needs.
Accessibility is a key advantage of this co-located model. Patients can easily integrate eye appointments into their regular shopping trips, potentially saving time and effort. The presence of a vision center within a larger retail space also broadens the reach of eye care services, potentially benefiting individuals who might otherwise postpone or overlook routine eye exams. This type of integrated healthcare service reflects a growing trend in retail, aimed at providing comprehensive customer experiences.